Generation Launches reGENERATE, An Effort Towards Reducing Fabric Waste

Generation, fashion clothing, sustainable fashion, reGENERATE

Generation has announced its new line of renewable fabric called “ReGENERATE”. The company has started to use the next cutting-edge designs and technology to reduce the amount of waste. Additionally, they use each leftover fabric from the trimming and cutting process of attachments and garments. They also stated that the new work practices will utilize […]

Asim Jofa’s ‘Rasm’ Pays Tribute to Indo-Pak’s Rich Cultural Heritage

Asim Jofa's 'Rasm', mehndi dress, bridal dress, red bridal, bridal lehnga

The exquisite collection by Asim Jofa is here with a big bang. This time, Asim Jofa’s ‘Rasm’ is set to bring prestige and honor to Pakistan’s cultural heritage. You will find royalty at its peak while viewing this catalog. ‘Rasm’ comprises elegant and distinct pieces which are created to enhance the eastern beauty. The dresses […]