Women of the World (WOW) Festival Finally Comes to Karachi, Pakistan

British Council, Pakistan in collaboration with Southbank Centre; UK, LOreal Pakistan and a few other local organizations brought the Women of the World (WOW) Festival to Pakistan, which was held at Karachi’s Beach Luxury Hotel on 1st May 2016.

It provided Pakistani women the much needed platform where they could voice their thoughts on various pressing issues. It also gave an insight into the commendable role that women were playing in our society despite all odds.

A total of 9000 people attended, including women, men, girls & boys. The event had many interesting discussions, performances, workshops, interactive mentoring sessions, market-place, and special activities for youngsters.

It is worth mentioning that the founder and organizer of Women of the World (WOW) Festival; Jude Kelly was present, who is also the Artistic Director at Southbank Centre (a hub where thousands of innovative activities related to dance, literature and music take place annually and draws more than six million visitors. It is situated on the South Bank of River Thames, London). Furthermore 70 renowned women personalities from all walks of life participated, some of them were Musharraf Hai (the first woman to become CEO of Unilever Pakistan, and the one who launched L’Oreal in Pakistan), human rights activist; Syeda Ghulam Fatima, educationist; Shamim Akhter, member National Assembly; Kishwer Zehra, writer; Ghausia Salam, women rights activist; Nighat Saeed Khan, outgoing cricket captain; Sana Mir, Sindhi poetess; Attiya Dawood, and singer; Tina Sani

About the Women of the World (WOW) Festival

The Women of the World (WOW) Festival was launched in March 2011, marking 100 years of the International Women’s Day. The aim is to highlight the achievements of women and young girls all around the world and at the same time look at the factors that impede their progress. It envisions a future where every female will be given her rightful status and equal opportunities.

It has become the world’s biggest women’s festival and has been held in Australia, Egypt, Ethiopia, Hong Kong, Iceland and the USA as well. It is rapidly expanding; as more and more countries want to become part of this phenomenal event.